Homes Under Management | Masterclass

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The Race for Homes Under Management: What’s the Real Prize?

The real estate industry is evolving at a breakneck pace, and the competition to capture “homes under management” and secure the “client for life” has never been more intense. As consumers demand seamless, end-to-end experiences—from their first home search through closing and beyond —agents, brokers, MLSs, and proptech players are racing to deliver and capture consumers with comprehensive solutions.

The real question is: does this race benefit the players, the participants, or neither?

Join Local Logic for this exclusive masterclass featuring top industry leaders as they explore the challenges, opportunities, and strategies needed to build lasting client relationships in an increasingly fragmented market.

Masterclass Participants

Audrey Whittington | Senior Vice President, Local Logic
Tommy Flood | Chief Leadership Officer, The Future of Real Estate (FORE)
Mark Johnson | CEO, Homekeepr
Greg Martin | President, ERA Sunrise Realty
Kelvin Kaemingk | Regional Manager, Loan Depot

Key Topics

The Future of Homes Under Management:
What does it mean, and why does everyone want a piece of it?
The Role of Proptech & Large Platforms:
Zillow, Compass, SupraOne—who’s driving innovation, and what’s their endgame?
Client for Life Strategies:
How do real estate professionals retain and serve clients beyond the transaction?
Market Fragmentation & Competition:
With multiple platforms competing for consumer attention, how do buyers and sellers know where to go?
Balancing Core Services & Expansion:
Does offering post-transaction services dilute or strengthen an agent’s core business?
Regulatory Considerations:
Will government involvement shape market visibility, privacy, and consumer protections?